How to make consumers curious about your products in point of sale?

Magnus ViströmUncategorized

Due to round corners of Arcwise® packaging, it is possible to get a seamless extension of a graphic design from one packaging panel to the next without the disruption of 90 degree corners.  A clever graphic design will make the consumer curious about what’s around the corner and the probability that he/she will grab the […]

Do you create playful packaging designs?

Magnus ViströmUncategorized

The curved shaped Arcwise® pull out pack is a premium packaging solution that will stand out at point of sale. The packaging is die-cutted as one single piece, which means that it has a unique and appealing opening and closing function compared to convention pull out boxes (which consist of two pieces). A playful graphic […]

Launch of Arcwise® packaging that stands out at Swedish retailers

Magnus ViströmUncategorized

The combination of packaging and display gives you means to enforce branding and to mediate the right expression. The possibility to use curved shaped designs will even further strengthen the attractiveness of your offer. Read more about how this is possible at    

Curved shaped packaging combined with high productivity in the packaging process

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Round Front Packaging

  Did you know that it is easy and fast to pack products using Arcwise® – Round shaped corrugated board packaging? In addition to automatic erecting/filling of trays and wrap around packaging, highly efficient manual packaging solutions has also been developed. Watch the videos of manual packaging of the Arcwise® Round Front packaging solution, automatic […]

How can packaging shape strengthen the association with the product?

Magnus ViströmUncategorized

Clever integration of graphic design with curved packaging shapes opens up for enhanced brand recognition and product association. As an inspiration we will share some interesting packaging designs that were created at the design department at Mid Sweden University. By using Arcwise® (bendable corrugated board) a multi-pack of soup was designed by Annelie Appelvik Sundström […]

Cepac is officially launching Arcwise® in the UK


Cepac, one of the leading independent corrugated producers in the UK, is today officially launching Arcwise®. In  a press release, Cepac  writes: “The patented technology used in Arcwise allows corrugated board to be bent in a smaller radius than ever before. New shapes can be created to offer greater possibilities to extend the graphical layout […]

Shopping should be pleasant!

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Easter root beer in Arcwise displays stand out at Swedish retail stores. Vasa brewery is making use of the available surface area around the pallet of bottles to create an attractive and pleasant customer experience in the store. Happy Easter!!   Picture taken at ICA Kvissleby.